Artly
A new seasonal painting kits brand needed a complete brand foundation, from positioning and packaging to a digital presence that could support organic growth.
Services
Web Development, SMM
Industry
Ecommerce
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The Challenge
Artly was launching as a brand-new concept with no existing market presence.
There was no visual identity, packaging system, website, or social media presence in place. The brand needed clear positioning in a competitive creative market, along with a way to educate customers and communicate value beyond just the product itself. Without a cohesive system, launching and scaling would be difficult.
Our Strategy
We built Artly from the ground up as a complete, connected brand.
This included defining brand positioning and messaging, designing visual strategy for social media, and producing a professional photoshoot to showcase product quality and experience. Shopify website with full e-commerce functionality was developed to support sales, alongside a content strategy and social media presence focused on education, inspiration, and organic growth, all working together as one system.
The Results
Photo
Produced to showcase product quality and experience
Website
Custom Shopify store built for ecommerce from the ground up
3×
Organic
Instagram growth
